Healthy hair is beautiful hair. NEUMA gives you beautiful hair without sacrifice. Founded with beauty, health and sustainability as our heart – our philosophy is simple. NEUMA believes that professional performance hair care, health and sustainability need not be mutually exclusive.
NEUMA products feature ZERO:
- synthetic fragrance
- aluminum compounds
- formaldehyde donors
NEUMA has created a genuine, transparent, healthy and sustainable brand with a passion for continual improvement.
- Renewable, beneficial plant-based ingredients.
- Free of synthetic fragrance, synthetic aroma chemicals, artificial dyes and all known carcinogens, neurotoxins, and skin sensitizers.
- Full disclosure of all ingredients used and transparency in label claims.
- Support Industry wide label claim standardization through OASIS – Organic and Sustainable Industry Standards.
- Vegan formulas.
- Never tested on animals.
- Employ environmentally responsible, green chemistry in our own state of the art manufacturing facility. Utilize only environmentally responsible ingredients. 85% post consumer recycled HDPE bottles.
- Maintain paperless operations. Use only 100% post-consumer recycled paper when absolutely necessary, 100% recycled paperboard and R-PET containers for all storage & shipping, and recycled fiber pallets. 100% certified wind power offsets used to manufacture our products and bottles.
- Require progressive sustainability pledges from all our valued Vendor Partners
Sustaining Health, Beauty & Colour
NEUMA contains ingredients, which above all, do no harm – because like you we care for earth and hair.
ZERO synthetic fragrance, sulfates, parabens, 1,4-dioxane, phthalates, glutens, neurotoxins, aluminum compounds, glycols, formaldehyde donors, ureas, carcinogens and environmental pollutants.
FREE of synthetic fragrance, NEUMA uses essential oils to soothe the senses and infuse hair with life, bounce and a healthy radiance. NEUMA uses NATURAL beneficial aromatic essences created by, and extracted from, living plants.
Why use essential oils instead of fragrance? The word “fragrance” covers over 5,000 known chemical substances. Only 1,500 have yet to be tested for safety – over 850 are known carcinogens, neurotoxins, asthma instigators, etc. By using only healthy essential oils, NEUMA can be truly transparent and show you every ingredient in our product
NEUMA formulas also feature a proprietary colour protection system.
Phyto Colour Complex™ is a gentle, sulfate-free, plant-derived surfactant system that removes environmental pollutants from the hair shaft to prevent colour oxidation. It maximizes colour hue, vibrancy and longevity while restoring natural health and shine.
Phyto UV Shield™ is a proprietary blend of certified organic plant extracts that enhance hue, reflectivity, and vibrancy of colour. Along with essential oils, it protects colour from UVA, UVB oxidation.
NEUMA helps to enrich and protect hair, sustaining vibrant colour – leaving it soft, silky smooth and full of shine.
Because EVERYTHING matters.
Sustainability is the post-modern word for ethics – decisions that support a healthy economy, community and environment – altering our society & organizations so that we live within nature’s limits. Future generations depend on us to care for everything around us so they wont have to pay the price of our present-day actions, or worse inaction.
NEUMA is a part of the solution – VETTING every chemical, providing full ingredient disclosure, not hiding behind words like “fragrance”, using CLEAN energy and GREEN chemistry principles in manufacturing, REDUCING packaging and maximizing use of post-consumer RECYCLED resources, using materials that are RECYCLABLE, designing packaging and marketing materials for REUSE, and partnering with suppliers who use RENEWABLE energy and support FAIR TRADE.
At NEUMA, we believe that organic raw materials, sustainable business practices and continuing membership as a global corporate citizen will make the difference in the long run. We’ve made the choice because like you, we think it’s the right thing to do.
In nature, nothing exists in isolation.
There is only inclusion.
There is connection.
The same is true for NEUMA… everything is connected.
Discover sustainable beauty
We each have a story, an experience, a personal epiphany, an ah-ha moment that forever affects the way we live, the way we eat, the choices we make.
Join us on the journey – bringing beauty health and well-being to hair and our lives.
NEUMA brings beauty, health and well-being to hair.